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AURORA AIRLINESCREATING A CORPORATE IDENTITY
Given the task of inventing a fictional airline, I created Aurora Airlines and developed its corporate identity. I designed all the key components for the airline when it comes to branding such as the logo, basic standards guide, business cards, envelope, and letterhead. Additionally, I designed a supplemental guide that included the employee uniform standards, airplane and vehicle wrap design, and airport signage.*
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J'CALDERON CONSTRUCTIONDESIGNING A LOGO
The emblem style logo was designed for a construction company based in Texas. I provided mockup visuals of the apparel gear for the client to imagine the design once the final logo design was decided. The new logo design was used on items such as t-shirts, hats, and more recently face masks for workers of the company to wear in order to have a more unified look.
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